Paid search has become one of the cornerstones of internet marketing today and it’s a vital part of any campaign. It definitely leads to more conversations than some other forms of marketing. Some people are reluctant to invest in paid search, as it can get expensive at times. But it’s one marketing strategy that no business owner should outright ignore.
What makes paid search stand out from other marketing strategies is the intent of your prospective customer. People clicking on your ads actually have the intention to buy your product. This form of advertising has the maximum potential for conversions so you need to dedicate some attention and revenue to it.
At Maxtreme, we endeavor to form a paid search campaign that’s intuitive and delivers maximum results. Our Paid Search management services are dedicated to streamlining the entire process and making sure that you don’t have to spend more than you need to.
On the surface, this amount you bid on every click seems marginal. You might think that few people would click on your ads if they don’t intend to buy anything. But that’s really not the case. In fact, people have many reasons for clicking on ads, they might be researching, comparing prices, or they might simply be curious.
PPC can quickly become a very expensive affair if it’s not handled correctly. At Maxtreme, we don’t want to put any strain on our clients, so we always look to get the biggest bang for your buck.
Finding qualified candidates in the world of franchise development is always struggle. We knew we were probably missing opportunities on the internet but we were not staffed properly, nor did we have the knowledge required to run a quality PPC campaign. Maxtreme Marketing stepped in and did a phenomenal job bringing us both traffic and qualfied candidate leads for our franchise development department. I would highly recommend Maxtreme Marketing to anyone looking to step up their digital marketing game!
Maxtreme Marketing, LLC, came highly recommended to me a few years ago by a mutual business colleague and they haven’t disappointed. As President and CEO of Mobile Marketing, LLC, I feel Maxtreme Marketing is a tremendous asset to our extended search marketing team. With their knowledge, expertise, and professionalism they have helped our agency design, develop, implement, and manage pay-per-click (PPC) programs for high profile clients through Google AdWords and the Bing and Yahoo! network.
We needed extra assistance managing our affiliate program and turned to Maxtreme Marketing to help. I am very happy that since then, we have seen both traffic and revenue steadily increase. They are very knowledgeable in the affiliate channel and bring valuable ideas on how to grow the program through acquisition, activation and retention strategies.
While there are other search engines out there, Google and Bing/Yahoo command a lion’s share of the market. Google dominates the share of advertising, so this platform allows you access to a wide customer base. Here’s a brief look at the two.
Google represents about 70-80% of online search traffic. Bing and Yahoo make up the other 20-30%. While Bing is slowly gaining strength in the market, it still doesn’t have the power of Google. This is mostly because people outside of U.S. don’t really use that search engine. About 85% of the Bing traffic comes from within U.S and most of them use Internet Explorer as their browser.
Google has a wider reach, and Chrome is a favored browser that naturally uses Google Search. However, keywords and ads that perform poorly in Google are more effective in Bing or Yahoo or vice versa. Therefore, you should test paid search advertising on all search engines.
At Maxtreme, we pride ourselves on providing the best service possible. Our goal is to ensure that our clients get the best returns on their investment.
As an added assurance, we offer 100% Money Back Guarantee to all our clients. If, within the first 30 days, you feel our paid search management efforts don’t provide expected results, we will refund our fees, without any questions asked.
We don’t bind our clients to long term contracts either. You work with us on your own terms, always. We’re confident enough in our services to believe that our clients will want to work with us. So give us a shot, you won’t be disappointed