It’s widely speculated in the industry that franchises have an 88% success rate. Several people are attracted to this opportunity because they believe that there’s less effort involved and more chances of success in owing a franchise than building a business from the ground up. In most cases, they’re right. When you own a franchise, you get a business with an already established brand name, following, and reputation.
You don’t have to jump through hoops to get the word about your business to customers. However, owning a franchise comes with its own marketing nightmares. While you might’ve escaped the hassle of trying to establish a brand name and presence, you need to make an effort to stand out to succeed.
It’s a mistaken assumption that SEO practices are similar for all aspects of the industry. Several markets don’t take the time or the effort to understand each and every aspect of the business before they start building an SEO campaign for you.
At Maxtreme, we recognize that franchises are very different from regular businesses. The same advantage that allowed you to establish your business and earn revenue easily can become a hindrance later on. That’s why you need franchise SEO to form your own identity, even if you’re connected to a larger entity.
When you own a franchise, you’re a part of the larger company with a national reputation. It’s very easy to get lost in the crowd, especially if the franchisor has hundreds of franchisees spread across the country. Consider the following points:
We understand that most franchise owners aren’t willing to spend too much of their hard earned money on marketing. This is mostly because their brand identity is strongly linked to that of the company. Keeping that in mind, we offer affordable SEO services that help franchises get traffic and revenue.
Finding qualified candidates in the world of franchise development is always struggle. We knew we were probably missing opportunities on the internet but we were not staffed properly, nor did we have the knowledge required to run a quality PPC campaign. Maxtreme Marketing stepped in and did a phenomenal job bringing us both traffic and qualfied candidate leads for our franchise development department. I would highly recommend Maxtreme Marketing to anyone looking to step up their digital marketing game!
Maxtreme Marketing, LLC, came highly recommended to me a few years ago by a mutual business colleague and they haven’t disappointed. As President and CEO of Mobile Marketing, LLC, I feel Maxtreme Marketing is a tremendous asset to our extended search marketing team. With their knowledge, expertise, and professionalism they have helped our agency design, develop, implement, and manage pay-per-click (PPC) programs for high profile clients through Google AdWords and the Bing and Yahoo! network.
We needed extra assistance managing our affiliate program and turned to Maxtreme Marketing to help. I am very happy that since then, we have seen both traffic and revenue steadily increase. They are very knowledgeable in the affiliate channel and bring valuable ideas on how to grow the program through acquisition, activation and retention strategies.